whatsmy.fyi got a mention in the Turkish business press this week. Koray Köylü, founder of the digital agency webajans.com, spoke to Haber7 Ekonomi about why businesses now need a "new visibility equation" — and pointed readers to whatsmy.fyi as a free way to check where they stand.
The Visibility Equation
The interview's core argument: as search volume keeps growing, showing up in classic Google results is no longer enough on its own. Businesses now have to be visible in two layers at once — the search engine results page, and the AI-powered answer layer that increasingly sits in front of it.
Speaking to Haber7, Köylü framed it around how people actually behave (quotes translated from the original Turkish):
"People search the moment something worries them. The person whose roof is leaking and the person whose car just broke down reach for the same reflex — a search. And the business that isn't visible in that exact moment hands it straight to a competitor."
On what that means in practice for a business's technical setup:
"Our job is to have the site that meets the customer in that moment technically ready — not by promising a ranking, but by turning the right infrastructure into a standard."
He also pushed back on treating classic search and AI search as competing budget lines: the smarter investment, he argued, is in "the ground that feeds both of them" — the same technical foundation that both a Google crawler and an AI agent read from. The stated goal behind that philosophy is to bring agency-level technical quality down to "a standard anyone can reach," rather than keep it behind a retainer.
Where whatsmy.fyi Fits In
Toward the end of the piece, the article points readers to whatsmy.fyi's free AI Visibility checker as a way to measure, in seconds, how readable a site currently is to AI agents — the same "other half" of the visibility equation the interview describes. No sign-up, no report emailed to anyone: it scores your llms.txt, checks what an AI crawler can actually reach, and shows you the markdown an AI model would read off your homepage right now.
That's consistent with how we built the rest of whatsmy.fyi: process what's needed to answer the question in front of you, show it, and store nothing. No accounts, no tracking, no logs — for the AI-visibility check or for anything else on the site.
Read the Full Coverage
The original interview is in Turkish. If you read Turkish, both pieces are worth the full read:
- Haber7 Ekonomi — "Köylü, işletmeler için görünürlüğün yeni denklemini değerlendirdi"
- webajans.com — "İşletmeler İçin Görünürlüğün Yeni Denklemi"
Want to see where your own site stands? Run the free AI Visibility check — it takes about as long as reading this sentence.
